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Marketing / Website Promotion and the Five Keys to Success
« Last post by Usaf on January 20, 2018, 12:57:28 PM »
In this day and age there is so much information and spam out there. I read somewhere that we see over 3,000 advertisements a day. When your senses get overloaded you start to go numb to it. Advertisers are trying harder and harder to trick you and to entice you, and do what ever they can to get your attention. This is a poor way to do business. More and more people are blinded by the bucks, and are not keen to their consumers needs. That is why so many online ventures fail. In this article I am going to illustrate the 5 keys to making website promotion on the internet successful.



The best way to promote your website is building trust with your customers. For those of us without household names, we need to work extra hard at this one. Think of your customer as a date. When you first meet your date you don’t walk up and say will you marry me? You ask for a dance or start talking. Same with meeting a customer. A big sign that flashes "buy it now" does not make me want to purchase anything from you, and why would it? There are lots of good ways to build trust with your clients. Testimonials, good spam free information, starting your own newsletter, creating a press release, and writing articles such as this one are all good ways to get your name out there, and help you start your relationship with your customers on the right foot.


Consistent business comes with referrals. One great strategy is to offer some sort of discount, or special service for referred customers. Eventually once you get established, you can setup a referral program where your past customers can earn commissions. What could be better than having a bunch of satisfied customers with a story, go out promoting your business for you?


Start a list of opted-in people that you keep on file. You can not buy this list you have to build it. If you have a list of 500 people that want to know more about your company, and appreciate your emails, they will not only read your emails, they will turn in to more sales. Think about this for a second. Lets say you spend 500$ to send out 10,000 email messages through an auto-responder. Even if your special offer is really good, you will be lucky to get 5% to read it let alone open it. But if you send the same message out to those 500 people on your list you will probably get at least 50% of your recipients will read it.


Massive action yields massive results. McDonalds spends close to 60% of their profits on advertising. If they didn’t they would not have grown as fast as they did. Promoting your business takes a lot of money and time. The more you put in to it the more you get out of it. Don’t use your entire advertising budget on just one source. Keep building and exploring. There are a lot of quality places on the internet to promote your business. They can be found. They best way to find quality places is see what your competition does. Type in your keywords for your company and see what comes up. Who is rated highest? Write down those names. Then go to your favorite search engine and type “mycompetitorswebsiteijustwrotedown.com”. It should list off all the websites that link to your competitor’s website. Approach those webmasters and offer to exchange links, or purchase a link from them. They will help your sales and visits to your website.


Understand that nothing in life is easy. You have to put the work in and spend the time promoting your website. I recommend at least 4 hours a week promoting. If you can give up 4 hours of TV time throughout the week, then you can start building some real income, and before you know it. Your opt-in list is large, sales are increasing, and your wallet gets fatter. You will become a success, as long as you are working at it. You will experience ups and downs along the way. But remember “While it is possible to change without improving it is impossible to improve without change.”
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General Discussion / Certification or Portfolio?
« Last post by Usaf on January 20, 2018, 12:52:30 PM »

Post: #1 What is more important?
I am considering going back to school and getting my a web developer certification. Kaplan university I am thinking about changing careers and become a full time website designer.


My websites I have made are getting a PR of 5. With steady sales, over 4,000 visitors a month, and 100% satisfaction from all of my clients. I have a lot of experience although most of it self taught.. I do good honest work and people appreciate it.

Now here is my question.

( Would it be worth the 5 grand or so to get certification, or do most companies care about your performance history and your portfolio?)

Please help with your thoughts.. I appreciate it.

Oh yeah one other thought if any of you know of a better certification to pursue please list them here as well I will check it out. Thanks.
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Web Hosting / Re: Looking for a good free host!
« Last post by Admin on January 20, 2018, 11:15:46 AM »
I would not recommend a free host.
Hosting is exceptionally cheap now even 1$/month sometimes.
It's well worth the investment.
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Web Hosting / Looking for a good free host!
« Last post by Denis on January 20, 2018, 11:12:52 AM »
I have decided to design my own personal webpage, but have no experience in anything whatsoever. I would like to try it out, with a free host. My requirements are:
-No popup ads
-Sufficient space to save a blog

If anyone could help me out, I would greatly appreciate it!

PS: I will be asking questions around here a lot in the next few months, with my new personal site!
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Domains / Re: 10 things to ponder when selecting a .com
« Last post by Usaf on January 20, 2018, 10:59:16 AM »
Thanks! That is a really helpful read! Can anyone suggest a good cheap domain name provider?
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Domains / 10 things to ponder when selecting a .com
« Last post by Admin on January 20, 2018, 10:58:54 AM »
This article I wrote appears on my site and I Thought it would be useful.

1. Proper names VS Common Names. First of all, there are two different kinds of names, proper names (unique words, person, place), or common names (things like cars or cheese.) The types of names that will have a good lasting effect on the internet are proper names. Think of some of the biggest sites on the internet, such as yahoo or google, why are they the most popular search engines in the world? Simple, the average consumer will group names of things with there .com names. If the names are too similar they get lost in the mix. That is why no one names their car dealership cars. Sure cars are what they sell, but image the conversation, Frank asks “what dealership did you buy your car from?" Jim replies “cars.com"? as you can imagine it would get really confusing. A lot of dealerships use proper names such as XYZ Motors. That is why a lot of sites such as cars.com aren't doing as well as say vehix.com.

2. Real world Brands. The most successful brands on the internet are not “real world" brands. That is why amazon.com does over three times as much business as Waldenbooks.com or Borders.com combined. Internet branding is important. In my opinion, the sites that are going to last on the internet are the ones with proper names. Proper names can be anything, names, and unique words. Use your imagination just as long as it is catchy and unique. It was a good idea to put www.what you are selling here.com back when the internet was young. People used the URL as a directory tool. This is a dying fad.

3. KISS Method. Keep It Simple Stupid. The best sites out there have simple easy to remember names. Alexa.com Excite.com you don't see many popular names like incrdiblesearchingpower.com

4. Shorter means better. If there is a shorter way to use your name do it. There is a reason cnet.com isn't computernet.com and schawb.com isn't charlesschwab.com. The less I have to type in the search box the happier I am.

5. Spelling 101. Make your .com easy to spell. Back when your product was mailed by the postal service spelling wasn't as important. You could get away with misspelled words and it would still be delivered. But now you have to enter your .com name exactly right for it to work.

6. What is in a name? Words that are better for search engine names and brand names all together have less total letters. That is why Datsun which has 6 letters to make there name changed to Nissan which has 4. As general rule brand names do better with the lower this number is. Such as Yahoo it takes 4. Google, it takes 4.

7. Abbreviate. Take a look at America Online. They didn't make there site www.americanonline.com they made it AOL. Other abbreviated names include, MSN and Cnet. This goes with the keeping it shorter rule but it is another possible helper.

8. Name it after a person. In 1987, PC's Limited changed its name to Dell Computer Corporation. They named it after Micheal Dell the CEO. In 2003, the company became Dell, Inc. Dell, Inc. became the most profitable PC manufacturer in the world. Dell sounds a lot better than PC Limited.

9. Hidden meanings. Most names have hidden meanings such as Amazon which is the largest River on earth, is the largest bookstore on earth. I recommend you take a look at http://en.wikipedia.org/wiki/List_of_com...tymologies

10. Run names by friends and relatives. They can be your best source for ideas, and best of all they will tell you if something sounds good to them or not. Ultimately whatever .com you choose it has to sound good to you.

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Domains / Re: Hard to find Domains!
« Last post by Admin on January 20, 2018, 10:54:51 AM »
What type of site/name have you been looking into lately?

Sometimes if your site has a specific category of interest (like gardening), you can search for a domain name by using like-words (such as flowers) instead of your main category.

Another way to find a domain is to use hyphens. If gardeningsite.com is taken, try gardening-site.com for example. But you should also be aware of existing copyrights before ever purchasing a domain.

Another tip is using a multiple-domain submission form, so you can avoid the hassle of manually trying to search for a domain one-by-one. Network Solutions has a form where you can try 10 domains at once easily
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Domains / Hard to find Domains!
« Last post by Usaf on January 20, 2018, 10:53:38 AM »
I have been interested in setting up a website in ages and I've been looking for a decent domain. I eventually thought up of a really good domain and I started my website design with the name that I thought up. Stupid me, I only forgot to check whether the domain was available or not.

When I eventually get round to checking I find that it is already registered to someone else. The annoying thing about it is the person who owns it doesn't have anything on the website, they have paid for something they are not using.

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Domains / Re: What made you choose your domain?
« Last post by Usaf on January 20, 2018, 10:51:54 AM »
I choose "passion For Cruising" (my cruise website) because its intended for less techy people and I want to get over the point that lots of people are interested and take cruising seriosuly.

It also has good Brandability, as far as remembering website website and telling friends where they found information about cruises. :-)
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Domains / Re: What made you choose your domain?
« Last post by Admin on January 20, 2018, 10:50:49 AM »
I chose Web Devote because it is a great Domain, easy to remember and type. Plus Web Devote does not contain anything that is commonly misspelled.
It also has all important words relating to this forum: Web, Dev, Devote
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